Mike Duncan · Para Bellum Advisors

Your new LinkedIn banner, headline and Featured

Five options, each a different layout. Pick one number and use that option's banner, headline and Featured tile together. Every option points people to the paper you've already written, Monetising Derivative Hedges, with one keyword: “HEDGE”. Each banner is also shown at phone size so you can see it reads.

Every banner and Featured tile, full size, ready to upload.

Your plan
Ten minutes, once

How to put it live

  1. Pick an optionOne number, below. Banner, headline and Featured all match.
  2. Upload the bannerProfile → the pencil on your cover photo → upload. It's already 1584 × 396.
  3. Paste the headlineProfile → Edit intro → Headline. The highlighted part is all a phone shows.
  4. Add the Featured linkFeatured → your “Your Hedge Was Right. You Still Lost the Gain.” item → Edit, and upload the tile as its image. Move it to the front.
  5. Answer every “HEDGE”Send it, then the one-shot DM below.
Banner · headline · Featured

Five options, as LinkedIn shows them

Option 1Your live banner, kept (navy, copper, the scalpel) with one clear sentence and the names a treasurer knows: Singlife, AIA, RBS, Jefferies.
Banner, option 1
Mike Duncan · 1st

Independent derivatives advice for institutions & treasuries | 30+ years in London, Tokyo, HK, Singapore, Sydney | Principal, Para Bellum Advisors | DM "HEDGE"

Brisbane City, Queensland, Australia · 159/220 characters
Your banner on a phone (390px wide)
Banner 1 at phone size
Featured
Featured tile, option 1
Option 2The paper itself, with its own subtitle as the head, so people know exactly what the DM gets them.
Banner, option 2
Mike Duncan · 1st

I design and fix hedge programmes, with no product to sell | Ex-RBS, Singlife, AIA | FX, Rates, Credit, Equity & Vol | Para Bellum Advisors | DM "HEDGE"

Brisbane City, Queensland, Australia · 152/220 characters
Your banner on a phone (390px wide)
Banner 2 at phone size
Featured
Featured tile, option 2
Option 3Your biggest number from your Singlife years, big enough to read on a phone.
Banner, option 3
Mike Duncan · 1st

Cut FX execution costs by USD 20M a year at Singlife | Independent derivatives and treasury advice | Principal, Para Bellum Advisors | DM "HEDGE"

Brisbane City, Queensland, Australia · 145/220 characters
Your banner on a phone (390px wide)
Banner 3 at phone size
Featured
Featured tile, option 3
Option 4Your face and the reason treasurers call you: an independent view, from someone who was inside Singlife and RBS.
Banner, option 4
Mike Duncan · 1st

A second opinion on your bank's hedge, no product agenda | 30+ years in derivatives | Ex-RBS, Singlife | Para Bellum Advisors | DM "HEDGE"

Brisbane City, Queensland, Australia · 138/220 characters
Your banner on a phone (390px wide)
Banner 4 at phone size
Featured
Featured tile, option 4
Option 5Your 4 September post as a question every treasurer rolling short forwards will say yes to.
Banner, option 5
Mike Duncan · 1st

The Portfolio Surgeon: see what others miss, design what works | Independent derivatives advice for treasuries | Ex-RBS, Singlife | DM "HEDGE"

Brisbane City, Queensland, Australia · 142/220 characters
Your banner on a phone (390px wide)
Banner 5 at phone size
Featured
Featured tile, option 5
What the banner is selling

Your paper, not a new one

Monetising Derivative Hedges: A Practical Framework. Why most institutional hedges never pay, even when they are right. cover

Monetising Derivative Hedges: A Practical Framework. Why most institutional hedges never pay, even when they are right.

Your 21-page practitioner paper (version 3, January 2026). Inside: five cross-asset case studies (FX, rates, credit, equity, collateral), the four pathologies that keep it happening (career risk asymmetry, optionality worship, measurement mismatch, fake sophistication), eight audit questions for the investment committee, and a practical monetisation doctrine: trigger thresholds, partial monetisation bands, re-hedging logic and an authority matrix.

21 pages8 audit questionsAlready in your Featured
After they DM “HEDGE”

The one-shot DM

Send this to anyone who likes or comments on one of your posts, or anyone you've just connected with. Swap the highlighted bits for each person.

Your message

Hi [FIRST NAME] - I'm just about to head out the door [to ACTIVITY] and thought I'd send this through quickly before I forget.

I saw you [liked / commented on] my post about [TOPIC] (or: thanks for connecting!), so I wanted to properly introduce myself.

I'm Mike. I spent 30+ years trading and structuring derivatives in London, Tokyo, Hong Kong, Singapore and Sydney, and now I run Para Bellum Advisors. We give institutions and corporate treasuries independent derivatives advice, with no product to sell.

I had a look at your profile, and you reminded me of [CLIENT, unnamed] I've been working with.

[RESULT: e.g. they were rolling 3-month forwards against a 10-year exposure. Each roll looked cheap. Nobody had run the numbers across all 40 of them.]

The reason it works is that I've sat on the other side of the trade. At Singlife I built the derivatives function from scratch and cut FX execution costs by USD 20M a year, through electronic execution and counterparty pricing discipline.

It's taken three decades, and a lot of hedges that looked right on the term sheet, to really dial this in.

And right now, we've got an offer where [THE OFFER].

As you can imagine, the "zero-cost hedge" pitch isn't a big fan of us haha. But I don't mind, the more treasurers who know what they're actually paying, the better.

Anyway, I really have to run.

Happy to walk you through how it works? I've got [TIME 1] or [TIME 2] free tomorrow?

If not, no biggie at all. Happy to just send you my practitioner paper, Monetising Derivative Hedges, instead.

Nice to meet you!

Cheers,
Mike

What goes in each gap

  • [TOPIC]: the post they reacted to. For a new connection, use “thanks for connecting!”.
  • [CLIENT] + [RESULT]: keep clients unnamed, the way your case studies do. Pick the one closest to this person, e.g. Rolling Forwards on a Ten-Year Asset: each roll looked cheap, nobody had run the numbers across all 40.
  • [THE OFFER]: whatever you're running now, such as an independent review of one hedge programme.
  • [ACTIVITY] and the times: what's actually on, and two real slots tomorrow in their time zone (AU or SG).

Invite them to a workshop

The workshop

What Your Hedge Really Costs: a private breakfast for treasurers and CIOs

Find the cost that sits in the spread, the roll and the CSA, before your committee (or your bank) does.

Format: Private roundtable, up to 10 treasurers and CIOs, 90 minutes over breakfast, in person in [CITY], with a Singapore run for the SG network. Nobody from a bank in the room.

What it covers:

  • Execution cost: how Singlife cut FX derivative execution costs by USD 20M a year through electronic execution and counterparty pricing discipline.
  • The roll: rolling 3-month forwards against a ten-year asset. Each roll looked cheap. Nobody had run the numbers across all 40.
  • The CSA: the rates hedge that passed every audit and still broke, because nobody had read the CSA against a real operating scenario.

Why this workshop: The USD 20M is your own result from your Singlife years (your LinkedIn Experience). The other two are case studies already on your site. The breakfast is the next step after your paper: they've read how hedges lose value, now they bring their own.

If you've chatted with them before, open with: "Hi {First name}, I remember we were chatting about [X] at [WHERE]."

[SQUARE BRACKETS] = you fill it in. {Curly brackets} = fills automatically. The first two messages only ask if they'd like to come. Only the last one has the link.

LinkedIn: message 1, pick the variant that fits the prospect

1A. The invite: insurer, super fund or asset manager

Send to: CIOs, heads of investment and treasurers running a multi-asset portfolio with FX hedging.

Hi {First name}, I know this is a bit random.

I'm hosting a small private breakfast for treasurers and CIOs in [CITY] on {Day + date}, walking through exactly how we cut Singlife's FX derivative execution costs by USD 20M a year.

Would you like to come?

1B. The invite: corporate with a long-dated offshore asset

Send to: group treasurers and CFOs at corporates hedging an overseas asset or long-term contract with short forwards.

Hi {First name}, I know this is a bit random.

I'm hosting a small private breakfast for treasurers in [CITY] on {Day + date}, walking through a ten-year asset hedged with 3-month forwards, where each roll looked cheap and nobody had added up all 40.

Would you like to come?

1C. The invite: infrastructure, property or private credit with rates hedges

Send to: treasurers and CFOs at infrastructure platforms, property trusts and private credit funds with swaps under a CSA.

Hi {First name}, I know this is a bit random.

I'm hosting a small private breakfast for treasurers in [CITY] on {Day + date}, walking through a rates hedge that passed every audit and still broke, because nobody had read the CSA against a real scenario.

Would you like to come?

Filled-in example (EXAMPLE ONLY, not a real person)

An example of 1C with every slot filled: Sarah is Group Treasurer at an ASX-listed infrastructure fund, and she posted last week about refinancing the toll-road debt.

Hi Sarah, I saw your post last week about refinancing the toll-road debt.

I'm hosting a small private breakfast for treasurers in Sydney on Thursday 22 October, walking through a rates hedge that passed every audit and still broke, because nobody had read the CSA against a real scenario.

Would you like to come?

LinkedIn: messages 2 and 3

2. Follow-up (2 days later)

Pick the problem closest to theirs: "pricing a bank's 'zero-cost' collar independently", "a collateral call nobody had modelled", "an FX policy written for a business that no longer exists", or "a hedge that was right but never got monetised".

Hi {First name}, I was chatting to a treasurer at [TYPE OF ORGANISATION] who's stuck on [PROBLEM], and it reminded me to reach back out.

Keen to come?

3. Last message (3 days after that)

[ONE THING] matches the variant: 1A "where execution cost hides in the spread and how to see it"; 1B "what a rolling programme really costs over the life of the asset"; 1C "reading your CSA against a real downgrade or liquidity scenario".

Hi {First name}, I promise this is my last message on it.

It'll be a room of [SEATS] treasurers and CIOs on {Day + date}, and we'll go deep on [ONE THING]. No banks in the room.

If you'd like a seat, you can book here: [LINK]

Once I see you've booked, I'll give you a quick call so I can hear what you'd most like to get out of it and run you through who else is coming.

And if you're snowed under, just let me know and I'll reach out for the next one.

When they say yes

When they say yes (DM or email)

Excellent, I'd love to have you there. Here's the link: [LINK]

Do you have 5 minutes at [TIME] or [TIME] today? I'd love to run you through who else is coming and the format of the morning.

Email versions

Email 1. The invite

Swap in the 1A, 1B or 1C case-study line.

Subject: Your private invite: treasurers' breakfast, {date}

Hi {First name},

I know this is a bit random.

I'm hosting a small private breakfast for treasurers and CIOs in [CITY] on {Day + date}, walking through exactly how we cut Singlife's FX derivative execution costs by USD 20M a year.

Would you like to come?

Cheers,
Mike

Email 2. Follow-up (2 days later)

Subject: Re: Your private invite

Hi {First name},

I was chatting to a treasurer at [TYPE OF ORGANISATION] who's stuck on [PROBLEM], and it reminded me to reach back out.

Keen to come?

Cheers,
Mike

Email 3. Last one (3 days after that)

Subject: Last one from me

Hi {First name},

I promise this is my last email about it.

It'll be a room of [SEATS] treasurers and CIOs on {Day + date}, and we'll go deep on [ONE THING]. No banks in the room.

If you'd like a seat, you can book here: [LINK]

Once I see you've booked, I'll give you a quick call so I can hear what you'd most like to get out of it and run you through who else is coming.

And if you're snowed under, just let me know and I'll reach out for the next one.

Cheers,
Mike

Before it goes live

Three quick checks

  • Decide how the paper is sent. The page sends people through a document-request form, but the PDF link itself is open. When someone DMs “HEDGE”, send the page link (so you capture the email) rather than the raw PDF.
  • Put a keyword on your Featured. Your Featured already has the paper as “Your Hedge Was Right. You Still Lost the Gain.” Swap its image for the tile so people see the DM word there too.
  • 30 or 30+ years. Your About says “more than 30 years” and your site says “30 years”. Either is fine; use one everywhere.